Tips on Choosing Coffee Mugs For Your Business

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Maria Lorenz
Maria Lorenzhttps://ifitandhealthy.com
Join me on my "I Fit and Healthy" journey! Maria is an Upstate New Yorker interested in all things healthy-living related! She started the "I Fit and Healthy" Blog to document life and her pursuit of healthy living. By day she work in digital media and advertising. By night she’s a first-rate wife and mom of two crazy little girls! She is self-proclaimed addicted to her iPhone/iPad and always on the hunt for the latest health tools and fitness gadgets.

If you are looking forward to having coffee mugs for your coffee business? Then you don’t have to jump into anything. You need to take time and research the best type of custom coffee mugs that would sell; check out the competition to see what will make you stand out of the competition. Picking the best custom coffee mugs gives your brand the correct identity; therefore, customers can easily recall your company whenever they want to have some coffee.

Research shows that coffee buyers are more attracted to branding than the coffee itself. If you’re beginning, a large segment of your customers will be the middle class, mostly the young employees. Most of these want to “feel good” as they walk around with that branded coffee cup.

What then do you consider when choosing the coffee mugs for your coffee business?

Portability

Coffee customers want “take-away”- they are busy and don’t have time to sit and enjoy breakfast.

And therefore, when you’re considering the coffee mugs, you’ve to think of their size. Don’t choose too big a size; get a medium size to carry them in their bag. That way, they won’t be inconvenienced. But be careful so you don’t have cups too small in size to carry less content that cannot sustain them. A half-liter coffee mug is a good size; it’s portable and can hold enough content that can last for hours. Think of custom paper mugs, stainless steel for lasting ones, and microwave travel mugs. Your customers will appreciate that you made the custom paper coffee cups with them in mind.

Tailor it to your business

For diners, you stick with the classic white mugs with a logo at the front. Your customers want to feel that retro flair with that shiny ceramic diner mug in hand. For coffee shops, if you’re a quaint little downtown bistro or coffee shop, get cute mugs that reflect the picturesque charm. You need some pretty color and distinct shape associated with piping hot lattes and some delicious scones.

Think of the paradise custom coffee mugs with a bright and eye-catching color if you’re in a hotel or resort business. Your visitors want to have a great time in your hotel, so customized mugs bring a sense of fun and excitement.

Use color wisely

If you’re new to customizing promotional items like mugs for your business, there are a few things that will guide you to make the right choices. Use only one ink when screen printing or get a full-color printing option instead. When it comes to custom paper coffee cups, color is everything. Your brand colors must come out strongly as part of your design, either in the ink or mug design.

Pick trendy, unique colors.

Who wants to have another boring mug like anything you find anywhere? Everyone wants to look stylish with that trendy and unique mug. They want to have something exciting to receive as a freebie or a gift.

When choosing coffee mugs, you need to select your colors and size carefully. Set something that will make your customers feel appreciated and get value for their money.

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