The idea of custom nutritional supplements is tempting. We all have our personal preferences. Would it not be nice if we could pick and choose which brand of supplements we take? Sure, we already can do that.

We can buy any brand of vitamins or supplements we like. But what if you take more than one vitamin? A multivitamin seems like a good idea, but you cannot customize it.

If, for instance, I take Natural Factor’s multivitamin formula which contains vitamin C and selenium, but I like Solaray’s vitamin C and New Chapter’s selenium – I am out of luck.

And what if I am not sure which brand to take? It would be great to sample different brands, but short of actually buying an entire bottle, there is no easy way to do that. Enter Vuru.

They do not make supplements; rather, this new service creates customized packs of vitamins and or supplements, and delivers them to your door. Currently, Vuru carries 23 brands and over 2,000 supplements/vitamins.

You can choose from 16 pre-made packs or make your own pack. According to Vuru, each pack comes with a detail information sheet, which contains “a picture of each pill, the Supplement Facts label, directions, warnings and any other information pertinent to that supplement/vitamin.�